Tama adds weight to Musikmesse 2017

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Tama adds weight to Musikmesse 2017

Messe Frankfurt has confirmed that Tama will be taking part in its new Brandworld concept at the Frankfurt Musikmesse 2017. The news will come as no surprise, given the recent announcement that Tama’s sister company, Ibanez, will also be attending.

‘With our new Brandworld concept, we offer exhibitors an attractive, all-inclusive solution for presenting their brands and endorsers. Following initial discussions with important companies from the sector, we have registered a positive response to the format and are delighted to confirm that another leading name, Tama, will be taking part in the Musikmesse Brandworld”, says Michael Biwer, Group Show Director of the Entertainment, Media & Creative Industries Business Unit of Messe Frankfurt Exhibition GmbH.’

According to Alexander Meinl, Managing Director of the German Tama Sales Organisation, Roland Meinl Musikinstrumente GmbH, the Brandworld concept was the key to Tama’s decision to take part in Musikmesse again: ‘For Tama, it is very important to have a show like the Musikmesse in Europe. We are looking forward to give our Tama fans what they expect from us and to presenting our artists in cooperation with Musikmesse.” Meinl also emphasised the importance of the fair as a venue where musicians can exchange their experiences, skills, and know-how.’ Info: www.musikmesse.com