Guitar virtuoso, flamenco soloist and multi-instrumentalist Amir John Haddad (EL AMIR) announces the launch of Fire & Flames, his new Signature High-Gain Distortion pedal, hand-built by LuxuryToneFX in Spain. Watch EL AMIR talking about and demonstrating the new pedal here.
The multi award winning guitarist El Amir is regarded as one of the most the most distinctive guitar virtuosos of his generation, easily moving between the flamenco, oriental, fusion, classical, blues, electronic, rock and heavy music genres. He has collaborated with Hans Zimmer and served as the guitar soloist of the ‘World of Hans Zimmer Tour ‘since 2018. EL Amir appears on soundtracks such as James Bond – No Time To Die, Boss Baby 2, The Rhythm Section, and more. He has also worked with international artists such as Stanley Clarke, Marcus Miller, Peter Murphy (Bauhaus) and Juno Reactor (Matrix).
LuxuryToneFX is a boutique, family-owned guitar pedal builder based in Spain specializing in handcrafted products. Drawing on the company’s decades of sound-based engineering they produce vintage inspired circuits with modern performance tweaks such as the Sunrise overdrive / distortion and Lord Master treble booster pedals.
The new Fire & Flames electric guitar pedal has been developed by LuxuryToneFX to El Amir’s exacting technical specifications to deliver a massive response which is hyper-articulated with maximum, optimized saturation. It delivers devastating gain while preserving note separation and artificial compression: it is the sound of an amplifier pushed to its absolute limits, mastered from the pedalboard. Probably the most versatile distortion pedal out there with pure 80s and 90s raw power of tone, from Blues to Metal.
The Unrestricted Architecture of the Fire & Flames pedal means its full potential is placed at the player immediate disposal. The mid-frequencies, adjusted at factory level to the millimetre, ensure the tone retains presence and punch within any band context. The Surgical Dynamics Control is the core of the pedals percussive character. Its calibrated filter, positioned ahead of the gain stage, purges excess bass eliminating sonic ‘mud” and transforming the response into an instantaneous, cutting attack.
In extreme-gain circuits silence is as important as sound. The Noise Floor Minimization of the Fire & Flame pedal employs advanced power filtering and engineering grade components to guarantee an exceptionally low noise floor. In total, the strict tolerances of the hand assembled pedal means it has been built to withstand the most demanding tours and ensure tonal consistency.
‘With the Fire & Flames, the goal was to subject high-gain saturation to absolute dynamic control. We have removed restrictions so that the guitarist has direct access to a millimeter-precise gain structure. It is not just a distortion pedal; it is a precision tool designed to cut through the mix mercilessly, respecting the technique, attack and virtuosity of a master like El Amir,’ said Antonio Martos, CEO & Lead Designer, LuxuryToneFX
‘After years of searching for the perfect distortion pedal — one that would enhance the expressiveness of the right hand, shape the melodic and dynamic approach of the left, and carry the sustain of a pushed amp with enough aggression, definition and musical depth for modern lead tones — this pedal was born to give you more freedom, more nuance and more power in your playing. From Blues to Metal in one step,’ explained Amir John Haddad, EL AMIR
To find information visit https://www.luxurytonefx.com/

