Barnes and Mullins

Barnes and Mullins

Sonor signs-up for Messe’s Brandworld

Germany’s Sonor is the latest company to announce its support for the Frankfurt Musikmesse’s 2017 ‘Brandworld Drums’.

Sonor will be present with its kits and percussion products in Hall 11.0. Additionally, Sonor will be meeting wholesalers, retailers and distributors in the the ‘Business Area & Full-range Companies’ (Hall 11.1).

‘Our promise to the sector is to bring exhibitors into contact with those interest groups that are particularly important for them,’ says Michael Biwer, Group Show Director for Entertainment, Media & Creative Industries at Messe Frankfurt Exhibition GmbH. ”Brandworld Drums’ creates a new magnet for the international drum and percussion community and gives exhibitors the opportunity to promote their brands in an attractive environment. We are delighted to be welcoming, in Sonor, another key player in the drum sector as part of the ‘Brandworld’ promotion at Musikmesse.’

‘The new features at Musikmesse have convinced us The ‘Brandworld’ concept represents an attractive opportunity to get potential customers from all over the world enthusiastic about our products. We shall take advantage of this trade fair as the occasion at which to introduce a completely new drum range. What is more – everyone with an interest in drums and percussion will have the opportunity to experience some really unusual drumming performances by Sonor artists Jost Nickel and Chris Coleman,’ says Karl-Heinz Menzel, Managing Director of Sonor.


Latest articles

Related articles