Barnes and Mullins

Barnes and Mullins

Orange announces key appointments

Orange Amplification’s, Cliff Cooper has announced the appointment of Zak Ford as UK Sales Manager and Toshi Matsumura as Asian Business Development Manager.

Cliff comments, ‘The appointment of Zak and Toshi will serve to reinforce an already strong sales team and help the company develop its expanding global markets.’

Zak joins Orange from Gear4Music,Ltd where he spent five years as their senior guitar and bass buyer. A long time fan and player, he says he is looking forward to ensuring UK customers continue to receive the high level of service they are used to from Orange Amplification.

Toshi, previously Director of International Sales for Aria Japan and co-director Aria UK, brings to Orange a huge knowledge of the Asian market, will work closely with Orange China from Japan and will seek to continue to grow Orange’s presence in this region.

James Deacon, International Sales Manager commenting on the appointments said: ‘Toshi and Zak’s appointments are an important part of our global strategy moving forward and a reflection of our ongoing commitment to provide our industry partners worldwide with the best customer service possible.  Both Toshi and Zak have excellent reputations within the MI industry and we at Orange are delighted to have them on board with us to strengthen our team in key areas.’

Info: https// Zak can be contacted at and Toshi can be contacted at

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